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Letterpress is FUN!

August 6, 2011

Letterpress is a very nice ‘old school’ method of printing. If you’ve never seen or felt Letterpress, there is nothing quite like it. The tactile feel of the lettering and special papers we use have a very OMG! feeling. At least for me anyway. It takes a true Craftsman to get Letterpress right, and of course, like with any printing project there are limitations which must be understood.

Recently we Letterpress printed an entire wedding package. The customer (a graphic designer friend of mine) came to me with the idea, we looked at the options and limitations and produced this stunning package. Printed in 2 special mix PMS colours and diecut with 1/8″ radius corners.

 

Traditional Letterpress printing was done so that you shouldn’t see an indentation into the paper surface. I still work with some old timers that complain to me every time I say “pound the snot out of it”. Modern Letterpress combines the ink transfer from lead type or a die with the deboss into a nice soft sheet.

Beautiful Deep Impression

For this wedding package we chose a new paper by Reich called Savoy. It is 100% cotton. There are a couple of colour options and we chose the slightly off white colour. The cool thing about the Savoy is it comes in a 236lb Cover – 40pt / 640GSM. This is a mighty THICK paper, more than double the thickness of a thick business card paper.

We also custom made the envelope – using the 92lb Cover – 16pt / 250GSM. The diamond pattern on the envelope added some challenges when it crosses over the flap.  The artwork / printing and diecutting had to be bang on to line them up perfectly. The envelope was letterpressed flat and then diecut and converted to the final size. Interior space allowance was increased because of the 3 sheet thickness required to be inserted.

The full Stunning Package

 

 

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2 Comments leave one →
  1. Justine permalink
    April 3, 2013 3:09 pm

    These are truley stunning…I know who’s doing my wedding invitations when the time finally comes!

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